Google-owned video platform YouTube reported that in the second quarter of 2024 its advertising revenue amounted to $8.66 billion. This is 13% more than in the same period last year, but below the expectations of Wall Street analysts, who predicted $8.93 billion. although overall Alphabet managed to exceed their expectations.
Image source: Christian Wiediger / unsplash.com
YouTube’s ad sales growth has slowed to 20% in the first quarter, but the platform still has an iron grip on the market as Netflix and Amazon Prime Video see the video ad market as sluggish. At the corporate level of the Alphabet holding, artificial intelligence remains the main growth factor today.
«Our strong performance this quarter underscores Search’s continued strength and Cloud’s momentum. Our long-standing infrastructure leadership and internal research capabilities reflect our successes as technology evolves and how we pursue opportunities in the future,” said Alphabet CEO Sundar Pichai.
Alphabet’s total revenue for the second quarter amounted to $84.7 billion – a year earlier it was $74.6 billion. Advertising revenue in Search reached $48.5 billion; and the subscriptions, platforms and devices business, which includes YouTube TV, NFL Sunday Ticket and YouTube Premium, showed $9.3 billion.
OpenAI has unveiled a “research version” of an AI agent that can independently perform various…
Often, during high-profile presentations, some new device functions remain “behind the scenes”, despite the fact…
OpenAI CEO Sam Altman said that the free version of the ChatGPT chatbot will switch…
The return of the “legendary Japanese series” promised by Windows Central editor Jez Corden at…
MSI has introduced the full-size gaming keyboard Strike 600. The main features of the new…
From the end of September to the end of November 2024, the Earth had a…