Apple changed its mind about using LG MicroLED displays in smartwatches – Koreans demand compensation

LG is a longtime supplier of displays to Apple, such as its Studio Display line, and is investing heavily in developing promising technologies for new Apple devices. One such development was the MicroLED display for the Apple Watch Ultra. But Apple abandoned this project, and now LG wants compensation for the costs incurred.

Image source: Pixabay

Initially, using a MicroLED display in the Apple Watch Ultra seemed like a promising idea – the advantages of the technology compared to MiniLED are high-quality color rendition, high brightness and energy efficiency. MicroLED outperforms OLED in backlight brightness while consuming less power. Unfortunately, all these advantages were offset by the expected significant costs of scaling production, which forced Apple to abandon the project, despite the agreements.

LG has invested heavily in product development, including acquiring 14 US patents related to MicroLED screen technologies. Moreover, the company has attracted other partners and investors to the development, who will now also suffer losses. Apple’s refusal will lead to the termination of several large contracts, downtime of expensive equipment and repurposing of specialists already hired to participate in the project.

Given the above, LG’s desire to receive compensation for the costs incurred seems self-evident.

admin

Share
Published by
admin

Recent Posts

FTC’s ‘One-Click Unsubscribe’ Rule Delayed Again, But Not for Long

The US Federal Trade Commission (FTC) has delayed a rule that would require companies to…

22 hours ago

KIBORG: left – crown, right – augmented. Review

Played on PC Developers from Sobaka Studio have built a reputation for themselves as authors…

24 hours ago

A simple and reliable speedometer for satellites has been invented in the USA

Satellites move in orbit at speeds of thousands of kilometers per hour, and without precise…

1 day ago

Schoolchildren are starting to stick metal objects into Chromebook ports en masse for TikTok likes

A dangerous new TikTok challenge has gone viral in which American schoolchildren are deliberately damaging…

1 day ago

Apple is developing powerful Baltra processors for AI servers, as well as consumer M5, M6 and M7

Apple is developing processors for data centers that will serve requests from Apple Intelligence artificial…

1 day ago

Despelote — goo-o-o-o-o-o-o-o-o-o-ol! Review

One of my first memories (or perhaps the very first one – is it possible…

2 days ago